Campaign Brochure Design for the Schaumburg Business Association

Harvest Media worked with the Schaumburg Business Association to enhance their marketing campaign, providing strategic design and messaging that highlights Schaumburg as the preferred North American headquarters for global business.

We highlighted several specific benefits that would be particularly relevant to Japanese executives including:

  • Community: Schaumburg is already home to over 75 Japanese businesses
  • Location: Proximity to O'Hare Airport, Interstate, and Rail
  • Commerce:The largest labor force in the Midwest
  • Culture: Named “9th Best Place to Live in U.S.”

Our Inspiration: Ikigai

Our designers drew inspiration from the Japanese concept of "Ikigai."

The way that Schaumburg's benefits overlap into a prefect center for business seemed uniquely fitting in this context. Illustrating the concept also provided us with a lot of variety to use overlapping shapes as a design element and as a container for colors, images, and photography.

We also created a standalone flyer to be used by the Village of Schaumburg to match their own branded marketing collateral. The end result is an impressive presentation that showcases our community to the world.

Harvest Media provided incredible marketing services from conception to execution. They worked with me to take the ideas in my head and bring them to visual life. They were patient and completely accommodating to my fluid schedule. I would strongly recommend Harvest Media for all your marketing services.

Kyle Schulz

2019-03-01

Our Role: Branding and Design, Marketing Collateral, Marketing Materials, Marketing Communications, Strategy and Execution, Content Creation

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