A week of camp at Alpine is a true outdoor adventure experience, including white water rafting, rappelling, hiking and caving. We helped them refresh their marketing efforts with a logo redesign and new camp brochure. The design features candid photography of campers having all sorts of fun.
We wanted the tactile feel of this piece to connect with the camp experience. The cover is a textured stipple paper that is custom die cut and embossed with their logo. The interior pages have a natural speckle that subtly reinforces the outdoor theme.
One of the criteria of the logo redesign was to keep the 3 tree element. We introduced a font that felt hand drawn to communicate the active, fun experiences of the adventure camp.
…Harvest Media is responsive, flexible, and consistently excellent. After five years and many design projects, we continue to be impressed.
Our Role: Logo Design, Marketing Collateral, Specialty Finishing, Embossing, and Die Cutting